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✦ Featured article · Strategy
How to make a step-by-step marketing plan
What is a marketing plan? A marketing plan is the document that collects what a company wants to get at the level...
Last articles
Strategy
Marketing para pymes: estrategia para competir con empresas más grandes
Marketing para pymes: competir sin tener el presupuesto de una gran empresa Una pyme no puede competir con…
Advertising
Google Ads vs Meta Ads: Which platform is best for your company?
Google Ads vs Meta Ads: dos formas diferentes de hacer publicidad Cuando una empresa empieza a invertir en…
Corporate
How much does a marketing agency cost?
How much does it cost to hire a marketing agency? There is no single price of a marketing agency. One...
Strategy
IKEA effect: how to make the customer part of the product
There's something funny about buying an IKEA furniture. You pay for it, you take it home, you open a...
Corporate
Department of external marketing: the alternative to hiring an agency or creating an internal team
When a company starts to grow, marketing is no longer something that can be done "when there is...
Advertising
SEO vs SEM: differences, advantages and which is best for your company
When a company wants to get visibility on Google, two terms appear constantly: SEO and SEM. They both seek to attract...
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